Who made the Computer Tan campaign @ computertan.com?
February 19th, 2009Well, that’s what I was wondering – but with a little bit of internet poking (the wonderful Whois), I found that McCan Erickson (that fabulous ad agency) were the brains behind this hugely successful charity skin cancer awareness campaign.
Do visit the website for the full tanning experience: Computer Tan
Genius.
March 1st, 2009 at 10:15 pm
I saw one of them there full size telly screens on the underground t’other day advertising this. The best thing was hearing some office girls about 6ft away from me debating a) how they thought this miracle technology worked and b) whether Mary in Finance had already been using it because she ’seemed to spend ages online and looks like she’s been away somewhere’.
Amazing.
March 4th, 2009 at 11:01 am
Amazing. Apparently tens of thousands of internet users were duped. Genius.